Big Moon Mountain

Indeed unlike the first edition, where participants were left to present the innovations of their choice, L’Oréal, this time, wanted to share more of its brands strategy by providing a clear brief detailing the different expectations expressed not only by the Group’s Research & Innovation, but also by the Marketing teams of each brand. Participants, however, had free reins to spontaneously propose other types of innovations. Read the full article…

One of the fragrances that got the best reviews and really stood out in 2011 is the first fragrance by Elie Saab. In addition to the classic bottle available as 30, 50 and 90 ml EDP, just before holidays three variants of gift sets were presented. We recommend the holiday gift set that includes beautiful bottle of Elie Saab Le Parfum 90 ml EDP, roll on 10 ml, accompanied with…

L’Oréal goes a step further in its relationship with its suppliers: On the occasion of the second edition of Cherry Pack, the platform dedicated to foster exchanges between the brands of the L’Oréal group and a panel of suppliers from the packaging industry, the world leader in cosmetics has demonstrated its desire to develop closer links with its suppliers. For the second consecutive year, L’Oréal held on 23 and 24…

The following year, the plant invested in both a laser engraving and decorating equipment and in its first fully automated assembly line. The same year, to supply the South American market, it equipped itself with the second generation mechanism for lipstick tubes which was developed by the group. In addition, the plant has also installed the necessary equipment to provide a full range of airless tubes. “You know that we…

Alpol has recently obtained a conformity certification to ISO 22716 on good manufacturing practices in cosmetics. The French company who is specialized in the development of formulas, the manufacturing and packaging of cosmetics, has also completely renovated its production site, with in particular the creation of airlocks and the installation of an overpressure air filtering system. “We have raised our standards of production to a level much higher than what…

L’Oréal goes a step further in its relationship with its suppliers: On the occasion of the second edition of Cherry Pack, the platform dedicated to foster exchanges between the brands of the L’Oréal group and a panel of suppliers from the packaging industry, the world leader in cosmetics has demonstrated its desire to develop closer links with its suppliers. For the second consecutive year, L’Oréal held on 23 and 24…

Effective from 2% in a wide pH range, Simulgreen 18-2 has the ability to emulsify a wide variety of oils including vegetable oils. The formulas obtained are consistent creams with a sophisticated texture without even needing to resort to acrylic type polymers. Upon product application and well after its total penetration the feeling of softness is omnipresent according to the sensory profile set up by a trained panel of volunteers….

L’Oréal goes a step further in its relationship with its suppliers Arcade Marketing confirms its global deployment Simulgreen 18-2, Seppic’s new oil-in-water emulsifier La Factory or the winning strategy of “custom-made” MakeUp in Paris 2012 on the rise Selective perfumery: French Brands and retailers align their logistic practices Squeeze‘N Sculpt, the pack that takes care of the body Alpol : strengthening in dermo-cosmetics Rexam do Brasil in working order! Sa…

On the occasion of the second edition of Cherry Pack, the platform dedicated to foster exchanges between the brands of the L’Oréal group and a panel of suppliers from the packaging industry, the world leader in cosmetics has demonstrated its desire to develop closer links with its suppliers. For the second consecutive year, L’Oréal held on 23 and 24 November in one of its sites in St. Ouen, a sort…

On the occasion of the second edition of Cherry Pack, the platform dedicated to foster exchanges between the brands of the L’Oréal group and a panel of suppliers from the packaging industry, the world leader in cosmetics has demonstrated its desire to develop closer links with its suppliers. For the second consecutive year, L’Oréal held on 23 and 24 November in one of its sites in St. Ouen, a sort…